ABOUT THE COMPANY

Joyfood was founded in 2014. Throughout the years, our company has earned recognition of clients and distributors as the leading supplier of specialised ready meals and healthy condiments. Since day one, we have been developing our product offering, gaining valuable experience and insights which now allow us to provide products of the highest quality, meeting the expectations of even the most demanding clients.
JOYFOOD

Our specialty are natural, functional and convenient ready meals.

Thanks to careful selection of ingredients, innovative recipes and attention to every detail, our products offer not only excellent taste, but also outstanding nutritional properties.

Our offering includes comprehensive solutions tailored to the needs of specific groups of clients. Our approach to production and post-production process is guided by flexibility and professionalism, allowing us to meet various market expectations and requirements.

We set directions for category development

Today, we are the regional market leader in the category of functional ready meals, constantly innovating and raising standards in the industry. Our mission is to provide healthy, tasty and convenient nutritional solutions that support the active lifestyle and well-being of our customers. Our commitment to quality and innovation allows us to maintain our position as a leader in the category and constantly develop to meet the growing market expectations.

History of selected Joyfood products and the growth of the company

2014

Introducing the Smart Food® line of low-calorie diet products facilitating controlled weight loss.

2015

First generation of PROprocja® functional ready meals – introducing 5 recipes and focusing on low energy content of the meals.

2016

Introducing natural superfoods of Polish origin under the brand Zdrowe Pola®.

2017

Introducing the WA:ŻYWO vegetable spreads under the brand Zdrowe Pola®, improving the recipes of PROprocja® ready meals.

2019

Launching our own ready meals production line.

2020

Expanding our offering to include Get it Fit® specialised high-protein brands.

2021

Expanding our offering to include the Spróbuj WEGE brand of vegan salads, as well as ready meals of children under the brand Joyfood KIDS.

2022

Introducing Joyfood Performance brand – products with the highest protein content in their class, fortified with plant-based protein.

2023

Introducing Joyfood PROTEIN brand, combining the properties of functional brands with reasonable prices.

Years of experience

A decade of experience in introducing various functional food products has allowed us to become a reliable and trustworthy business partner.

Through continuous improvement of our processes and products, we are able to offer top-quality solutions meeting the expectations of the most demanding of clients. Working with us is a guarantee of innovativeness, reliability and total commitment to reaching our Partners’ objectives.

Our products